Privacy and Security Policy
EastonFranklinBooks.com Privacy and Security Notice
Last Updated: August 5, 2013.
EastonFranklinBooks.com knows you care how information about you is used and shared, and we appreciate your trust that we'll do so carefully and sensibly. This notice describes our privacy policy. By visiting EastonFranklinBooks.com, you're accepting the practices described in this Privacy Notice.
- What Personal Information About Customers Does EastonFranklinBooks.com Gather?
- What About Cookies?
- Does EastonFranklinBooks.com Share the Information It Receives?
- How Secure Is Information About Me?
- What About Third-Party Advertisers and Links to Other Websites?
- Which Information Can I Access?
- What Choices Do I Have?
- Are Children Allowed to Use EastonFranklinBooks.com?
- Conditions of Use, Notices, and Revisions
- Examples of Information Collected
What Personal Information About Customers Does EastonFranklinBooks.com Gather?
The information we learn from customers helps us personalize and continually improve your shopping experience at EastonFranklinBooks.com. Here are the types of information we gather.
- Information You Give Us: We receive and store any information you enter on our website or give us in any other way. You can choose not to provide certain information, but then you might not be able to take advantage of many of our features. We use the information you provide for such purposes as responding to your requests, customizing future shopping for you, improving our stores, and communicating with you.
- Automatic Information: We receive and store certain types of information whenever you interact with us. For example, like many websites, we use "cookies," and we obtain certain types of information when your web browser accesses EastonFranklinBooks.com or advertisements and other content served by or on behalf of EastonFranklinBooks.com on other Web sites.
- E-mail Communications: To help us make e-mails more useful and interesting, we often receive a confirmation when you open e-mail from EastonFranklinBooks.com if your computer supports such capabilities. Also, in an effort to avoid sending unnecessary messages to our customers, we compare our customer list to lists received from other companies. At any time you may ask us to stop sending you commercial e-mail by sending your request to
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. Also, each commercial e-mail we send to you will tell you how to decline further unsolicited e-mail.
- Information from Other Sources: We might receive information about you from other sources and add it to our account information.
- Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your web browser, to enable our systems to recognize your browser and to provide features, such as the storage of items in your Shopping Cart between visits and personalized ads on other Web sites.
- The "help" portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on's settings or visiting the website of its manufacturer. Because cookies allow you to take advantage of some of EastonFranklinBooks.com's essential features, we recommend you leave them turned on. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Basket, proceed to checkout, or use any EastonFranklinBooks.com products and services that require you to sign in.
Does EastonFranklinBooks.com Share the Information It Receives?
Information about our customers is an important part of our business, and we're not in the business of selling it to others. We share customer information only as described below.
- Affiliated Businesses We Do Not Control: We work closely with our affiliated businesses. In some cases, these businesses may operate stores at EastonFranklinBooks.com or sell offerings to you at EastonFranklinBooks.com. In other cases, we operate stores, provide services, or sell product lines jointly with these businesses. You can tell when a third party is involved in your transactions, and we share customer information related to those transactions with that third party.
- Third-Party Service Providers: We employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders, delivering packages, sending postal mail and e-mail, removing repetitive information from customer lists, analyzing data, providing marketing assistance, processing credit card payments, and providing customer service. They have access to personal information needed to perform their functions, but may not use it for other purposes.
- Promotional Offers: Sometimes, we send offers to selected groups of EastonFranklinBooks.com customers on behalf of other businesses. When we do this, we don't give that business your name and address
- Business Transfers:: As we continue to develop our business, we might sell or buy stores, subsidiaries, or business units. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Notice (unless, of course, the customer consents otherwise). Also, in the event that EastonFranklinBooks.com or substantially all of its assets are acquired, customer information, of course, will be one of the transferred assets.
- Protection of EastonFranklinBooks.com and Others: We release account and other personal information when we believe release is appropriate to comply with law; enforce or apply our Terms and Conditions and other agreements; or protect the rights, property, or safety of EastonFranklinBooks.com, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit-risk reduction. Obviously, however, this does not include selling, renting, sharing, or otherwise disclosing personally identifiable information from customers for commercial purposes in violation of the commitments set forth in this Privacy Notice.
- With Your Consent: Other than as set out above, you'll receive notice when information about you might go to third parties, and you'll have an opportunity to choose not to share the information.
How Secure Is Information About Me?
- We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts the information you enter.
- We reveal only the last four digits of your credit card numbers when confirming an order. Of course, we transmit the entire credit card number to the appropriate credit card company during order processing.
- It's important for you to protect against unauthorized access to your password and your computer. Be sure to sign off when you've finished using a shared computer.
- Some of our affiliated businesses and service providers are located outside the United States, and your personal information may be collected, used, stored and processed outside of the US for the purposes described in this Privacy Notice.
What About Third-Party Advertisers and Links to Other Websites?
Our site may include third-party advertising and links to other websites. We do not provide any personally identifiable customer information to these advertisers or third-party websites.
These third-party websites and advertisers, or Internet advertising companies working on their behalf, sometimes use technology to send (or "serve") the advertisements that appear on our website directly to your browser. They automatically receive your IP address when this happens. They may also use cookies, JavaScript, web beacons (also known as action tags or single-pixel gifs), and other technologies to measure the effectiveness of their ads and to personalize advertising content. We do not have access to or control over cookies or other features that they may use, and the information practices of these advertisers and third-party websites are not covered by this Privacy Notice. Please contact them directly for more information about their privacy practices. In addition, the Network Advertising Initiative offers useful information about Internet advertising companies (also called "ad networks" or "network advertisers"), including information about how to opt-out of their information collection.
EastonFranklinBooks.com may also display personalized third-party advertising based on personal information about customers, such as purchases on EastonFranklinBooks.com. Although EastonFranklinBooks.com does not provide any personal information to advertisers, advertisers (including ad-serving companies) may assume that users who interact with or click on a personalized advertisement meet their criteria to personalize the ad (for example, users in the western US who bought or browsed for classical music).
Which Information Can I Access?
EastonFranklinBooks.com gives you access to a broad range of information about your account and your interactions with EastonFranklinBooks.com for the limited purpose of viewing and, in certain cases, updating that information.
- As discussed above, you always can choose not to provide information, even though it might be needed to make a purchase or to take advantage of such EastonFranklinBooks.com features as the Shopping Basket.
- You can add or update certain information on pages such as those listed in the "Which Information Can I Access?" section, above. When you update information, we usually keep a copy of the prior version for our records.
- At any time you may ask us to stop sending you commercial e-mail by sending your request to
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. Also, each commercial e-mail we send to you will tell you how to decline further unsolicited e-mail.
- The "help" portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Additionally, you can disable or delete similar data used by browser add-ons, such as Flash cookies, by changing the add-on's settings or visiting the website of its manufacturer. Because cookies allow you to take advantage of some of EastonFranklinBooks.com's essential features, we recommend you leave them turned on. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Basket, proceed to checkout, or use any EastonFranklinBooks.com products and services that require you to sign in
Are Children Allowed to Use EastonFranklinBooks.com?
EastonFranklinBooks.com does not sell products for purchase by children. We sell children's products for purchase by adults. If you're under 18, you may use EastonFranklinBooks.com only with the involvement of a parent or guardian.
Conditions of Use, Notices, and Revisions
If you choose to visit EastonFranklinBooks.com, your visit and any dispute over privacy are subject to this Notice and our Terms and Conditions, including limitations on damages, and application of the laws of the United States. If you have any concern about privacy at EastonFranklinBooks.com, please contact us at
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, and we'll try to resolve it.
Our business changes constantly, and our Privacy Notice and the Terms and Conditions will change also. We may e-mail periodic reminders of our notices and conditions unless you have instructed us not to, but you should check our website frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.
Related Practices and Information:
- Terms and Conditions
- Your Account
- Sign On / Off
Examples of Information Collected
Information You Give Us
You provide most such information when you search, buy, post, participate in a contest or questionnaire, or communicate with customer service. For example, you provide information when you search for a product; make an order; provide information in Your Account (and you might have more than one if you've used more than one e-mail address when shopping with us); communicate with us by phone, e-mail, or otherwise; complete a questionnaire or a contest entry form, and provide and rate reviews. As a result of those actions, you might supply us with such information as your name, address, and telephone number; credit card information; names of people to whom purchases have been shipped, including address and telephone number; content of reviews and e-mails to us; and financial information, including social insurance and taxpayer identification numbers.
Automatic Information
Examples of the information we collect and analyze include the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information, such as browser type, version, and timezone setting, browser plug-in types and versions, operating system, and platform; purchase history, which we sometimes aggregate with similar information from other customers to create features such as Bestseller Lists; the full Uniform Resource Locators (URL) clickstream to, through, and from our website, including date and time; cookie number; products you viewed or searched for; and the telephone number used to call our customer service number. We may also use browser data such as cookies, Flash cookies (also known as Flash Local Shared Objects), or similar data on certain parts of our website for fraud prevention and other purposes. During some visits, we may use software tools such as JavaScript to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page.
Information from Other Sources
Examples of information we receive from other sources include updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily; and credit history information from credit bureaus, which we use to help prevent and detect fraud and to offer certain credit or financial services to some customers.
Information You Can Access
Examples of information you can currently access easily at EastonFranklinBooks.com include up-to-date information regarding recent orders, personally identifiable information (including name, e-mail, password, and address book), and payment settings (including credit card information).